How to Welcome New Donors

The Comprehensive Guide to Nonprofit Welcome Emails

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Turn brand new donors into life-long supporters with an effective welcome email series. A targeted communication strategy with first-time givers can solidify your relationship and deepen the donors' connection to your mission. This FREE e-book will cover best practices on how to craft a welcome email series for first time donors, third-party donors, and event attendees.

What you'll learn

  • How to connect new donors to your organization
  • How to talk to donors according to their different entry points
  • How to nurture donors into deeper levels of commitment 
  • BONUS: Content guidelines you can apply to your emails 

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