Maximize the entire giving season

16 Email Templates for Giving Tuesday Through Year-End

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Giving Tuesday is a powerhouse giving day, but 29% of donation volume on Classy occurs from Giving Tuesday through December 31.

To make sure your nonprofit is maximizing the opportunity of the entire giving season, use these email templates to craft an efficient email marketing strategy for year-end. 

In this free guide, you’ll receive 16 email templates that you can easily leverage to quickly create an efficient year-end email strategy.

What you'll learn

  • How to create a year-end email strategy that will help retain newly-acquired donors, steward existing supporters, and bring in donations through the last day of the year
  • The two donor segments you should engage during year-end
  • A timeline to inform when you send your emails
  • Tips on email design, format, writing efficient calls-to-action

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