Classy Workshop: How to Build Your Online Fundraising Calendar


When funding is inconsistent and cash flow is a concern, many nonprofits turn to emergency appeals that often produce sub-par results. Without an annual fundraising calendar, this stressful cycle continues year-after-year.

Ditch the last-minute campaigns and regain control of your fundraising. Join the Classy team for a live, interactive webinar designed to help participants plan and map out their annual fundraising calendar in real-time.

What you'll learn

  • How to build your annual fundraising calendar
  • How to match your programs and budgets with the right campaign type
  • Best practices for making your calendar last, including segmentation and micro-appeals
  • How to avoid fundraising peaks and valleys with recurring giving and DIY campaigns
  • PLUS: All registrants will receive a free fundraising calendar worksheet to complete with the help of the hosts during the webinar
Alison Kaprielian
Account Manager • Classy
Elizabeth Hilbert
Account Manager • Classy

get the recording and slides