Compel donors to join your inner circle

The Ultimate Guide to Recurring Giving

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Protect your organization’s long-term financial health by inspiring your supporters to adopt subscription giving. 

In this comprehensive guide, we’ll cover how to build your recurring giving program from the ground up with tips on goal-setting, a launch plan, campaign branding, donor retention, and so much more. 

No matter your organization’s mission or size, a strong recurring giving program is a must. Learn how to optimize your strategy today for sustainable revenue.

get ready FOR:

  • How to set goals and measure your program success
  • Ways to elevate your program with distinct branding elements 
  • Tips on crafting a compelling email appeal 
  • Tactics for converting and stewarding donors for years to come
  • BONUS: Learn how to use Classy’s built-in recurring giving features to put your plan into action

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