The Power of Centralized Data

How the Classy-Salesforce Integration Drives Growth

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An organization’s ability to deepen supporter relationships and grow its impact comes down to one key ingredient: data. Because your work is dependent on the support of your donors, you have to manage and track donor data efficiently and effectively in order to engage them in meaningful ways. 

The Classy and Salesforce integration makes it possible for all of your online fundraising data from Classy to flow seamlessly into Salesforce—a robust constituent relationship management system. This allows you to streamline your reporting, balance your online and offline fundraising strategies, and link online gifts to supporters’ past behavior in real time.

in this guide, you'll learn how the integration helps to:

  • Streamline and improve your internal operations
  • Improve donor stewardship and build trust with donors
  • Identify opportunities for larger contributions
  • Prepare you for your next level of growth

get your guide