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Raising Money Online in a COVID-19 World: What Data and Research Reveals

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How can you continue to fundraise through the COVID-19 outbreak? Classy partner NextAfter, a fundraising research lab and digital consultancy, has an answer for you backed by data and research.

They've looked at thousands of emails from over 150 nonprofits across all cause sectors, since January 2020, to analyze how organizations were responding to COVID-19 through donor communications.

Watch the on-demand webinar, Raising Money Online in a COVID-19 World: What Data and Research Reveals. You’ll discover data-backed strategies to influence your communications to ensure your nonprofit doesn’t miss a beat during these uncertain times.

What you'll learn

  • How email volume and types have trended over the past four months 
  • Exclusive data on how many emails and solicitations are mentioning COVID-19 or coronavirus
  • How you can take a personal approach to better engage donors via email
  • Ways to secure more recurring donors through your website
  • How to leverage the power of a strong thank you message
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Tim Kachuriak
Chief Innovation & Optimization Officer, NextAfter Institute

watch the recording